Title

Subtitle

About

Brief description of the business and/or product involved

Problem Statement (Example: User activation metric in XYZ platform has dropped by 5%.)

  • Challenge 1
  • Challenge 2
  • Challenge 3

Objective (Example: Increase user activation.)

  • Goal 1
  • Goal 2
  • Goal 3

User personas

User type

User persona detail

User personas

User type

User persona detail

User personas

User type

User persona detail

User personas

User type

User persona detail

User journey